{"product_id":"american-crew-whip-hair-cream-85g","title":"American Crew Whip Hair Cream 85g","description":"American Crew Whip Hair Cream is a lightweight styling product for men, designed to provide soft hold, natural volume, and a touchable, airy finish. Ideal for fine to medium hair, it is perfect for creating textured, effortless styles that maintain flexibility throughout the day without stiffness or residue. The whipped, creamy formula enhances hair texture while controlling frizz, giving a soft and natural appearance.\u003cbr\u003e\u003cbr\u003eThe product works by lifting hair at the roots and defining strands, providing volume and movement with a light, breathable hold. Its smooth, whipped consistency allows for easy distribution from roots to tips, ensuring a natural, touchable finish. Suitable for both casual and professional styles, it delivers a fresh, lively look without weighing hair down.\u003cbr\u003e\u003cbr\u003eIdeal for men who want natural volume, soft hold, and a flexible, touchable finish, American Crew Whip Hair Cream comes in a classic jar that reflects its versatile and effortless styling performance.\u003cbr\u003e\u003cbr\u003eHow to Apply:\u003cbr\u003e\u003cbr\u003eStart with clean, towel-dried or dry hair.\u003cbr\u003e\u003cbr\u003eScoop a small amount of cream and rub it between your palms to warm it up.\u003cbr\u003e\u003cbr\u003eDistribute evenly through hair from roots to ends, shaping and lifting where desired.\u003cbr\u003e\u003cbr\u003eStyle with fingers or a comb for soft, natural volume and texture\u003cbr\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":56433475191164,"sku":"6149000","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/6945\/9877\/files\/10058707.jpg?v=1772544982","url":"https:\/\/www.tjhughes.co.uk\/products\/american-crew-whip-hair-cream-85g","provider":"TJ Hughes Store","version":"1.0","type":"link"}