Description
Launched in 2015 I Am Juicy Couture is a Floral Fruity fragrance for women, created by Dora Baghriche and released by Juicy Couture. The fragrance is aimed at Millennials, and was marketed towards independent and rebellious young women. The fragrance contains top notes of Passion fruit, Raspberry and Pomelo; middle notes of Gardenia, Sweet Pea, Heliotrope and Rose, and base notes of Amber, Musk and Cashmere Wood. Given the target of young women this hits the nail on the head and is a youthful, sweet and energetic fragrance, full of ripe fruit notes and sweetness. The fragrance is particularly good in Spring and Summer.